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BIG (Bjarke Ingels Group)'s mission to create a pragmatic utopia shines through
are the cultural and literary foundation of today
offering readers of all ages a delightful escape into the enchanting universe of Hermès
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LOGO Beginnings Valentines BIG (Bjarke Ingels Group)'s missionA groundbreaking monograph by Jens Mller, known as the "logo detective", focusing on the origins of logo design. The book explores the development of modern trademarks from 1870 to 1940, featuring over 6,000 logos from historical trademark registers, corporate archives, and early design publications. Mller categorizes the logos into four design categories: Pictorial, Form, Effect, and Typographic, providing a new perspective on design principles. Logo
