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An online retailer of e-cigarettes is trying to lure female smokers with bejeweled vaporizers that double as necklaces and come in flavors like "Rodeo Drive" and "Strawberry Champagne." A video ad for the brand, called Vapor Couture, encourages women to "break free from the pack" with the "slim, sleek, sparkling" e-cigarettes in colors that come "straight off the runway." The brand has a complementary line of accessories including charging cases available in brushed platinum and rose gold and $59.95 leather clutches with "all the style of your designer handbag." The e-cigarettes can also be worn as pendants on a $49.95 sterling silver charm necklace that come with Vapor Couture starter packs, costing upwards of $99
Also, hookah users had lower lung diffusing capacity and elevated levels of apoptotic endothelial cell microparticles [109]
The tagline emphasizes the superior flavor of Winston cigarettes, promising a taste that stands out
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