Over the past 20 years, PAHOs work on tobacco control has focused primarily on supporting countries in their efforts to adopt and implement the WHO Framework Convention on Tobacco Control (WHO FCTC), an international, legally binding treaty which promotes cost-effective tobacco control measures
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Hookah smoke can actually contain 36 times more tar than cigarette smoke, 15 times the carbon monoxide, and 70% more nicotine than one cigarette
In addition, it is worth noting that in the quantitative research, the GkF KnowledgePanel utilized probability-based sampling aimed to be representative of the US population and whilst this was fairly reflected in the sample of respondents in terms of age, gender, race, and educational attainment 64 , greater diversity of the sample could have further supported the universal applicability of the measure across different demographics and the broader population of TNP users