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Hence for tobacco smokers, the usage based intervention could be in these lines: Group 1 (cluster I) represents one third of smokers (35%) who could not be reached by family or friends and therefore need to be targeted with better messaging and strengthen the intervention through peer group counseling, mass media messaging and whenever they come in contact with public health staff

This includes large international studies such as the International Tobacco Control (ITC) Policy Evaluation Project that evaluated the effectiveness of various tobacco control policies in 29 countries, including the effectiveness of health warnings in Australia, Canada, the USA, and UK 3,12,16

Research has also shown that regularly updated, large, and prominent pack warning labels are credible, have public support, and can increase health knowledge and motivation to quit [17]

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